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Appropriate roles: Admin agent | Helpdesk agent | Sales agent
As a CSP partner, you can purchase subscriptions for customers, add licenses or seats to existing subscriptions, and offer trial subscriptions to customers who want to sample the software. Also, you can view analytics to understand how your customers are using the software, which helps you provide better customer support.
Note
Starting September 1, 2025, CSP partners must assign a valid Partner of Record (POR) to new subscription orders. This means the reseller’s PLA ID must be active, region-matched, and associated with an authorized CSP indirect reseller tenant. If the reseller is suspended or fails validation, the transaction will be blocked. For more information, see Partner with Distributors in the Cloud Solution Provider (CSP) Program.
The following table provides an overview of the types of activities you can take to sell and manage subscriptions and links for resources to learn more.
| To do this | Read this |
|---|---|
| Create and manage subscriptions for existing customers in Partner Center. | Create a new subscription |
| Assign licenses to your customer's employees once you add the subscription. | Assign licenses to users |
| Manage bulk license updates. | Assign or revoke licenses to multiple users |
| Add more licenses to existing subscriptions as your customer adds employees. | Add licenses or services to an existing subscription |
| Offer trial subscriptions so your customer can try out software before committing to it. | Offer your customers trials of Microsoft products |
| Start the Azure subscription process within Partner Center. | Assign Azure subscriptions in the Partner Center |
| Find out about special pricing for offers. | Get special pricing for offers |
| Learn how your customers are using their software to help them be more effective. | Increase adoption and satisfaction |
Related content
Offer your customers trials of Microsoft products Sell software subscriptions through the CSP program