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Is it possible to setup Ad Distribution to show my search ads on DuckDuckGo.com but NOT the other Microsoft Ad Network Partners?
I'm getting decent results from Bing, DuckDuckGo, Yahoo, and even MSN.
I am getting no conversions from the garbage websites. Any tips?
Locked Question. This question was migrated from the Microsoft Support Community. You can vote on whether it's helpful, but you can't add comments or replies or follow the question.
Hello MSAdBuyer,
Hope you are well.
To answer your question, if you use Microsoft sites and select traffic your ads will also deliver in DuckDuckGo as they are part of Microsoft Advertising syndicated search partners.
Microsoft Advertising search partners - Microsoft Advertising
Hope this answers your question, Feel free to reply to this thread if there's anything else that I can be of assistance.
Sincerely,
Princess | Microsoft Advertising Support Specialist | 800-518-5689
Hi MSAdBuyer,
Thank you for reaching out Microsoft Advertising Community Forum. My name is Princess and I’ll be the one assisting you today.
You can choose to show your ads on the entire Microsoft Advertising Network or its subsets. Based on the option you choose, Microsoft AI will optimize your campaign so that your ads get the best performance and conversions.
You can choose to show your ads on the following:
Note: Because these sites are reported in aggregate, you cannot see individual reports for each domain. - Additional partner traffic (including Microsoft Bing and Yahoo search partners, such as Ask.com, Forbes, and others) for extended reach and lower cost per click. Learn more about Microsoft Bing Network traffic.
*Note*: We recommend this option because it can extend your ad reach, drive conversions, and provide a lower cost per click. You can also see which syndicated partners extend your campaign's reach by running your Website URL (publisher) report (available on the Reports page). You can then use the Exclusions feature to exclude specific sites that you don't want your ads to run on. To learn more, see [How to prevent your ads from showing to certain people](https://help.ads.microsoft.com/#apex/ads/en/51041/0 "help.ads.microsoft.com").
I'm also sharing this help page link in case you'd like to go through the related article of Ad Distribution. Ad distribution settings (microsoft.com)
Hope this information provided helps.
Furthermore, please be advised that I also sent a private message so I can further assist you and if you wish to discuss this in more detail. I'll be more than happy to help whenever possible.
Sincerely,
Princess | Microsoft Advertising Support Specialist | 800-518-5689
So it sounds like I have to turn it off and exclude DuckDuckGo?
Hello MSAdBuyer,
Thanks for your reply.
If you'd like to show your ads in DuckDuckGo.com, you may choose Microsoft sites and select traffic as your ad distribution as this also includes Bing, MSN and Outlook.com.
If you want, I can also make a phone call to you so we can look into this in more detail. You may check your private message inbox as I sent my follow-up message for you.
Sincerely,
Princess | Microsoft Advertising Support Specialist | 800-518-5689
Can you provide me a list of websites that are part of the "Microsoft sites and select traffic" option?
According to the help docs, DuckDuckGo is not part of this.
I'd prefer to chat here rather than via private message or phone call. I think it is useful for the other customers to see the responses publicly, as other people have the same issue.