200 questions with Microsoft Advertising | Reports | Universal event tracking tags

Sort by: Updated
1 answer

Help with Migrating Microsoft Ads (Bing UET) Pixel to Shopify Customer Events

Dear Microsoft community, As part of Shopify’s ongoing deprecation of the Additional Scripts section, we are currently upgrading our client’s store to utilize the Thank You & Order Status pages. In light of this, we are migrating all manual pixel…

Microsoft Advertising | Reports | Universal event tracking
asked 2025-08-28T19:34:18.54+00:00
Noman Ullah Jannat 0 Reputation points
edited an answer 2025-08-28T23:33:39.1933333+00:00
MS Advertising - Marvin 75 Reputation points Microsoft External Staff Moderator
2 answers

I can't get Product Purchase Goals to work

I asked some questions about the event format required for Product Purchase Goals in the past, and I thought I had it right. However, recent tests show that they have never fired a goal. I have two goals set up. One of type 'Product' and one of type…

Microsoft Advertising | Reports | Universal event tracking
asked 2022-04-14T00:43:18+00:00
Anonymous
3 answers

You have conversion tracking status errors that need to be fixed

You have conversion tracking status errors that need to be fixed

Microsoft Advertising | Reports | Universal event tracking
asked 2023-10-23T04:29:59+00:00
Anonymous
2 answers One of the answers was accepted by the question author.

Problem regarding the bing-ads testing.

Hello, I am facing problem with bing-ads testing using sandbox. As, whenever I create a new campaign in bing-ads using sandbox the campaign is created but the ads wont run as its shows the error that "payment method need to be mentioned". But…

Microsoft Advertising | Reports | Universal event tracking
asked 2015-02-18T06:09:01+00:00
Anonymous
3 answers

bat bing connection cancelled

hello, i'm debuggin my conversions goal because doesn't work! (The tag works properly into google tag manager) I see on developer console that some connection to bat.bing.com are cancelled If i check details inside one connection cancelled i see my…

Microsoft Advertising | Reports | Universal event tracking
asked 2023-12-11T12:08:07+00:00
Anonymous
3 answers One of the answers was accepted by the question author.

ApiFaultDetail - API bulk upload offline conversion data - Bing Ads SDK v13.0.8

Hi there, I've encountered an issue while trying to call API to upload offline conversion data through the Bing Ads service. I am using Bing Ads SDK v13.0.8 (even tried to downgraded but not succeeded). I followed this instruction from SDK API spec:…

Microsoft Advertising | Reports | Universal event tracking
asked 2024-03-06T06:53:11+00:00
Anonymous
1 answer One of the answers was accepted by the question author.

Does bat.bing track your browser searches and sites?

What is the exact functionality of bat.bing.  Does it track your site usage and searches?  Does it accumulate personal data? **Post moved by the moderator to the appropriate forum category.**

Microsoft Advertising | Reports | Universal event tracking
asked 2018-07-01T18:09:25+00:00
Anonymous
4 answers One of the answers was accepted by the question author.

Microsoft Ads not reporting variable revenue

Hi, I have reached out to Microsoft Ads for help several times and nobody has been able to help me so far. Our company switched websites back in October. Since the switch, Microsoft Ads is no longer reporting out on variable revenue (but rather just…

Microsoft Advertising | Reports | Universal event tracking
asked 2023-04-06T17:24:32+00:00
Anonymous
2 answers

Microsoft Ads / Shopify Setup / Purchase Conversion Goal Revenue Issue

Hello, I am having an issue with getting proper Revenue from the purchases that happen on my Shopify store. When setting up a Conversion Goal these are my settings: What type of goal do you want to set? Goal Category; Purchase Goal Type:…

Microsoft Advertising | Reports | Universal event tracking
asked 2022-02-20T00:01:36+00:00
Anonymous
5 answers

This advertising platform is too disappointing. The search keyword report indicator has not been updated for four hours

This ads platform is too disappointing. The search keyword report indicators in the promotion accounts in China have not been updated for four hours, while the Baidu search keyword reports in China are real-time and can be controlled to a 2-minute update…

Microsoft Advertising | Reports | Universal event tracking
asked 2025-05-30T06:48:04+00:00
Anonymous
2 answers

Incorrect conversions

We have an event type conversion goal set up to capture purchase events in the Microsoft ads UI. The GTM implementation is set up correctly for the custom event 'purchase' which is capturing dynamic values fo revenue and currency as expected. The page…

Microsoft Advertising | Reports | Universal event tracking
asked 2023-03-01T07:23:19+00:00
Anonymous
1 answer

Struggling with ecommerce analytics and Sellvia integration

Hey Microsoft community, I’ve been running a dropshipping store using Sellvia for a while now, but I’m having trouble integrating my analytics tools with the Sellvia platform. I want to track my sales and customer data more efficiently but can’t seem to…

Microsoft Advertising | Reports | Universal event tracking
asked 2025-03-21T08:44:56+00:00
Anonymous
1 answer One of the answers was accepted by the question author.

Cannot get Product Conversion Goals to work

Hi. We have Product Conversion Goals setup for a number o four clients, however, none of them seem to work. We implemented the UET and the Conversion via GTM. GTM Preview shows the tags firing as expected. And UET Helper also showed the conversion goal…

Microsoft Advertising | Reports | Universal event tracking
asked 2022-08-04T19:28:04+00:00
Anonymous
1 answer One of the answers was accepted by the question author.

Goal value

Hi, I created goal on shared library which is checkout confirmation. question is what is the meaning of Goal Value? and where should install the code tag? on the entire website? or just in the specific page? I am new to Bing so please have patience with…

Microsoft Advertising | Reports | Universal event tracking
asked 2015-06-16T03:47:52+00:00
Anonymous
3 answers One of the answers was accepted by the question author.

Is there a "Sitelink ID" Tracking Parameter?

If I use the {AdID} tracking parameter, URLs will include a number corresponding to the ad that was clicked. If I use the {keyword} parameter, URLs will include the keyword that triggered the ad. Is there a tracking parameter that will identify which…

Microsoft Advertising | Reports | Universal event tracking
asked 2017-09-14T15:54:08+00:00
Anonymous
1 answer One of the answers was accepted by the question author.

How do you set up call tracking

How do you set up call tracking

Microsoft Advertising | Reports | Universal event tracking
asked 2023-01-25T20:27:59+00:00
Anonymous
4 answers One of the answers was accepted by the question author.

Universal Event Tracking

I have a few questions regarding UET. I'm clear on how to create an event and implement the code. Here's what I'm trying to track, hopefully all separately. A Destination URL - Our "Contact Us" Form Duration on Site Pages Viewed Per…

Microsoft Advertising | Reports | Universal event tracking
asked 2015-07-14T17:00:54+00:00
Anonymous
1 answer One of the answers was accepted by the question author.

Ms advertising auction insights not working

Hi I have been running a campaign for two months and can see some clicks and impression on a daily basis. However if I select the campaign and the competition tab I see no data. I have set the date range to last month so it should be showing data. same…

Microsoft Advertising | Reports | Universal event tracking
asked 2020-03-09T00:57:46+00:00
Anonymous
1 answer One of the answers was accepted by the question author.

Aggregated montly report using custom date range

Hi, Just to clarify an issue, is the day level information in custom date ranges supported when retrieving aggregated monthly reports? I just haven't noticed this behaviour before, and now when I do a request for a report with a date range that ends…

Microsoft Advertising | Reports | Universal event tracking
asked 2017-04-13T08:54:46+00:00
Anonymous
10 answers One of the answers was accepted by the question author.

Passing msclkid cross domain

Hello, my Microsoft Advertising accounts have the confirmation page on a different domain compare to the one where the ads land. e.g. ad's landing page is on domain1.com, but the transaction that we use as conversion happens on domain2.com. Both…

Microsoft Advertising | Reports | Universal event tracking
asked 2019-08-19T15:24:56+00:00
Anonymous